Case Studies

Homes.com

The Home Depot

Land O Lakes

Dyson

Toyota

Air Wick

NAR

Walmart

Shipt

Home Away from Home

Brand KPIs Position Walmart’s home goods as stylish and premium (while affordable) AT Media Solution First-to-market custom-shot lookbook and designer-led before-and-afters in their own homes Result 80% of readers showed affinity for the brand

Brand KPIs Generate affinity and awareness amongst home buyers at every stage of their journey AT Media Solution “Real (Estate) Talk” custom hub with interactive illustrations, animations, and custom videos Result One in three exposed readers plan to use NAR

Brand KPIs Position the brand’s new Essential Mist line as an elevated home fragrance experience AT Media Solution “Stylish Scentsibilities” premium lookbook with designer-curated micro-moments inspired by Air Wick scents Result 73% of readers believed that Air Wick can elevate the feeling of their home

Brand KPIs Drive brand awareness for Toyota Camry’s new hybrid model as a good fit for a variety of lifestyles AT Media SolutionPresenting partnership of our Vibiest Towns editorial map destination, including custom video house tours in select towns in partnership with Toyota Result+22% increase in hybrid awareness vs. unexposed

Brand KPIs Build awareness and educate consumers about the role of Dyson products in creating a healthy home AT Media Solution Presenting partnership of the “Healthy Home Issue” with shoppable product module, custom house tour videos, and custom features with wellness/lifestyle influencers Result +20% increase in brand familiarity

Brand KPIs Build upper funnel awareness and brand relevance, and reach priority consumers before they are in-market AT Media Solution Custom social recipe videos with corresponding custom features Result +21% increase in purchase intent

Brand KPIs Drive awareness for The Home Depot as a top choice for on-trend furniture and decor AT Media Solution A first-to-market design and product curation tool that allows readers to craft a personalized vision for their next space makeover in just five minutes with the help of an AI chatbot Result 140% engagement rate on our AI design curator landing page

Brand KPIs Drive awareness and positionHomes.com as the best resource for prospective home buyers AT Media Solution Interactive, responsive interstitial infused with Homes.com data integrated into our House Tours filterable gallery and presenting partnership of our first-ever State of Home Buying survey and webinar Result 2x the CTR benchmark for our responsive House Tours interstitial

Brand KPIs Drive awareness of Plum Organics as a way for parents to get their children to eat more, differentiated foods AT Media Solution Interactive, educational “Play with Your Food” hub with print-out activities, kid-recorded audio, and shoppable widgets Result +22% increase in brand affinity

Brand KPIs Increase awareness, knowledge of brand attributes, and engagement by positioning Shipt as the go-to for holiday hosts AT Media Solution Presenting partnership of editorial “Happy Hosting!” pop-up vertical across Apartment Therapy and The Kitchn with shoppable custom features and high impact media Result 5x benchmark page views on pop-up vertical

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Case Studies

Plum Organics

Brand KPIs Increase brand preference and favorability among travelers via passion-point driven messaging AT Media Solution Presenting partnership of editorial “Home Away from Home” cross-site pop-up vertical including branded hover pop-up units revealing relevant service and amenity info, plus custom recipe features inspired by Hampton’s complimentary breakfast Result 1.7x benchmark page views on pop-up vertical content

Walmart Fall 2023 Lookbook

Plum Organics Play with Your Food

Hampton by Hilton Home Away from Home

Shipt Happy Hosting

Homes.com The State of Home Buying

The Home Depot 5-Minute Makeover

Land O Lakes Custom Recipe Series

Dyson The Healthy Home Issue

Toyota The Vibiest Towns in America

Air Wick Stylish Scentsibilities

NAR Real (Estate) Talk

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Apartment Therapy

The Kitchn

Cubby

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Duckhorn Vineyards

Shop With Google

Air Wick Spring Is in the Air Wick

Brand KPIs Build awareness for Air Wick’s scented oils line of products AT Media Solution “Spring Is in the Air Wick” custom photo features, custom mood board style TikTok videos, and designer-curated mood board custom features Result 68% (+6% vs. unexposed) of readers showed affinity for the brand

Air Wick Spring Is in the Air Wick

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Brand KPIs Drive brand loyalty and inspire purchase of Duckhorn wines around the holidays AT Media Solution Editor-led custom social videos that organically featured Duckhorn at the center of their seasonal celebrations Result +19% lift in purchase intent vs. unexposed

Duckhorn Vineyards Toasting New Traditions

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Sherwin-Williams

Brand KPIs Build awareness for Shop With Google among key Gen Z audiences AT Media Solution Exclusive, inaugural partner of Dorm Therapy, including custom social content of students shopping for their dorms on Google Result 100% of users say they can’t find the content that Dorm Therapy provides anywhere else

Shop With Google Dorm Therapy

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Brand KPIs Break through the category clutter as an innovative paint color solution AT Media Solution Exclusive presenting partner of our site’s first-to-market integrated color discovery tools, PRISM and Color Collector Result +188% growth in total PRISM interactions in 2023

Sherwin-Williams Color Discovery

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Dorm Therapy

Air Wick Stylish Scentsibilities

Dorm Therapy

dormtherapy.com

cubbyathome.com

thekitchn.com

apartmenttherapy.com

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dormtherapy.com

cubbyathome.com

thekitchn.com

apartmenttherapy.com

Visit Us On LinkedIn

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Bush's Beans

Brand KPIs Show how Pinterest drives unique dorm inspiration that leads to shoppable action, leaning into trends and fresh college voices AT Media Solution Custom Pinterest boards with shoppable, student-shot Pins showing how real students blend current trends to reflect their own style Result 5.8x benchmark Pin impressions delivered to date

Pinterest Student Style Mashups

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Brand KPIs Drive awareness, consideration, and craveability for Bush’s Baked Beans around the summer cookout season AT Media Solution Interactive summer BBQ destination with custom-shot tablescapes, Bush’s custom recipes, and ASMR-style social videos Result +13% lift in purchase intent vs. unexposed

Bush's Beans The Ultimate Bean-B-Q

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Play with Your Food

Hampton by Hilton

Happy Hosting

The State of Home Buying

The Vibiest Towns in America

The Healthy Home Issue

Custom Recipe Series

5-Minute Makeover

Real (Estate) Talk

Fall 2023 Lookbook

Dorm Therapy

Toasting New Traditions

Color Discovery

Stylish Scentsibilities

Student Style Mashups

The Ultimate Bean-B-Q

Bush‘s Beans The Ultimate Bean-B-Q

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Pinterest Student Style Mashups

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Case Studies

Experiential

Data & Media

Homemade Studios

Dorm Therapy

Cubby

The Kitchn

Apartment Therapy

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Jobs

Partner with Us

Our Brands

About Us

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Experiential

Data & Media

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Partner with Us

Jobs

Dorm Therapy

Cubby

The Kitchn

Apartment Therapy

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Press & Awards

Leadership Team

DEI Commitment

Editorial Policies

Our Story

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Home for the Holidays

Cointreau

Target

The Kitchn 100

Brand KPIs Drive awareness and build relevance for Cointreau and its essential role in cocktails to recruit new clients with a seasonal and holiday focus in mind AT Media Solution Presenting partnership of the “Home for the Holidays” editorial pop-up vertical, “The Kitchn Showdown” custom video, “One Good Thing” Instagram video, custom makeover and how-to Instagram videos and custom features, andinspiration board custom features Result +15% increase in brand awareness vs. unexposed

Cointreau Home for the Holidays

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Brand KPIs Shift perception of Target Good & Gather to be an affordable, quality grocery brand, cementing Target as destination for groceries AT Media Solution “The Kitchn 100” editorial presentingpartnership and turnkey custom content featuring editorial talent Result 3.5x benchmark CTR for pre-roll video

Target The Kitchn 100

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Bonne Maman

The Kitchn Cart

Ford

The Adventure Home

Amazon

The Joy Issue

Brand KPIs Make a splash for the launch of Bonne Maman's new Peanut Chocolate Spread AT Media SolutionBonne Maman x The Kitchn sampling pop-up in LA, featuring a custom-designed branded cart and display, exclusive gift bags, and custom snack recipes Result91% of attendees said they would purchase a Bonne Maman product after attending the event

Bonne Maman The Kitchn Cart

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Brand KPIs Connect to Hispanic Ford Explorer audiences with custom content that showcases the all-new model AT Media Solution"The Adventure Home" custom-shot video series that highlighted Hispanic design creators using family road trips as inspiration for unique home DIY projects Result+12% increase in brand affinity vs. unexposed

Ford The Adventure Home

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Brand KPIs Position Amazon as a one-stop source for holiday shopping and drive awareness for upcoming holiday savings events AT Media Solution Presenting partnership of a special holiday editorial issue, launched with a high-impact takeover and custom splashy site skin Result +11% increase in awareness that Amazon offers great holiday sales and promotions

Amazon The Joy Issue

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The Home Depot Title Here TK

The Home Depot 5-Minute Makeover

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The Home Depot 5-Minute Makeover

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The Home Depot 5-Minute Makeover

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