Eat. Play. Live.
With refreshing and practical ideas, Cubby is about the fun side of family life. The #1 resource for what to do at home with kids, and the products you need to make the most of every moment.
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Our Audience
We Reach Household Decision Makers
97%
are responsible for the purchase decisions in their households
81%
have children
72%
read the Cubby newsletter a few times a month or more often
47%
have visited a brand's website because of something they read on Cubby
Source: Annual Cubby Subscriber Survey 2023
Case Studies
Our Custom Brand Activations Engage Parents
Through a partnership rooted in our signature Cures, Apartment Therapy and Libman came together to build a series of interactive task-based advent calendars with a series of daily assignments. Each seasonal program included relevant cleaning tips, workbooks, and video challenges. This get-your-home-together programming built brand affinity for Libman and showcased how their vast array of products make cleaning and decluttering easy.
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Custom Feature and Newsletter
Editorial Integration
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In Partnership with
National Cattlemen’s Beef Association
Through a partnership rooted in our signature Cures, Apartment Therapy and Libman came together to build a series of interactive task-based advent calendars with a series of daily assignments. Each seasonal program included relevant cleaning tips, workbooks, and video challenges. This get-your-home-together programming built brand affinity for Libman and showcased how their vast array of products make cleaning and decluttering easy.
CHECK IT OUT
Spring Refresh
Interactive Hub
Editorial Integration
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In Partnership with Walmart
Spring Refresh Interactive Hub
In Apartment Therapy Media’s first-ever tri-brand hub, we teamed up with Walmart to give consumers a complete guide to a spring refresh – delivering seasonal decor tips, recipes, and family activities all in one place. Integrated within the Best Spring Ever landing page, we placed ‘Making Memories with Cubby’ click-to-reveal tips that hosted spring-focused family fun ideas, all of which drove to Walmart to shop the necessary products. This shoppable, all-in-one destination heroed Walmart as the ultimate resource for every springtime necessity.
check it out
Custom Feature
and Newletter
Cubby and National Cattlemen’s Beef Association teamed up to help busy parents incorporate the right nutrients and protein into their kids’ diets. Together, we built a custom feature that provided dietitian-approved advice for the safest and tastiest ways to prepare beef for infants of varying ages. Paired with regular presence in Cubby’s signature parenting newsletter, we drove sales for Beef by establishing it as a must-have ingredient for growing babies.
check it out
SWIPE TO VIEW CASE STUDIES
Spring Refresh Interactive Hub
In Apartment Therapy Media’s first-ever tri-brand hub, we teamed up with Walmart to give consumers a complete guide to a spring refresh – delivering seasonal decor tips, recipes, and family activities all in one place. Integrated within the Best Spring Ever landing page, we placed ‘Making Memories with Cubby’ click-to-reveal tips that hosted spring-focused family fun ideas, all of which drove to Walmart to shop the necessary products. This shoppable, all-in-one destination heroed Walmart as the ultimate resource for every springtime necessity.
check it out
Source: Home Team Panel Annual Apartment Therapy Reader Survey 2022
52%
have purchased a product or service they discovered on our site
79%
have visited a brand’s website because of something they read on Apartment Therapy
80%
visit Apartment Therapy weekly or more often
86%
turn to Apartment Therapy for inspiration when decorating or renovating their homes
We Reach Household Decision Makers
Our Audience
50%
have visited a brand's website because of something they read on Cubby
86%
have children
75%
read the Cubby newsletter a few times a month or more often
96%
are responsible for the purchase decisions in their households
Contact Us to Learn More
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© 2022 Apartment Therapy, LLC 270 Lafayette St, Suite 1300, New York, NY 10012 (212) 274-0410
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Contact Us to Learn More
Get Started
Email us at advertising@apartmenttherapy.com or complete the form below.
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© 2022 Apartment Therapy, LLC 270 Lafayette St, Suite 1300, New York, NY 10012 (212) 274-0410
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thekitchn.com
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